Marketing Communications Professional

Where Marketing Excellence Meets Creative Talent

Nicole brings a touch of magic to her work, seamlessly blending strategic planning,
creative problem-solving, and project management.

my work

Nicole possesses a unique combination of analytical and creative skills that make her invaluable to your team.

In addition to her marketing expertise, Nicole is a highly skilled graphic designer, web developer, and content creator, making her an all-in-one solution for your marketing needs.

She has years of experience working in government communications, leading cross-functional teams, and staying up-to-date with the latest industry trends.

Whether you're a small business or a large organization, Nicole's talent and expertise can help you achieve your marketing and communications goals. 

  • Creative writing and content writing for social media, press releases, email blasts, presentations, award entries, and websites.

  • Adobe Creative Suite products like InDesign, Illustrator, and Photoshop, as well as Canva.

  • Knowledge of Facebook, Twitter, Instagram, Threads, Nextdoor, YouTube, and Snapchat.

  • Designed and managed websites on Wix and SquareSpace for small businesses, and on Granicus for local government.

testimonials

  • Kyrianna Hoffses

    I had the pleasure of working with Nicole for just under two years when we were both employed by the City of Port St. Lucie. As my department's liaison to the communications department, we interacted with one another and collaborated on projects daily.

    Nicole is a very organized, detail-oriented, talented, and knowledgeable communications professional. Even as we have both progressed in our careers, I continue to carry the knowledge she passed on to me during our time working together, and still frequently seek her advice and expertise.

    Any organization would be lucky to have Nicole on its team!

  • Alyssa Spangenberg

    Few people have the opportunity to report to a manager who is also a coach and mentor—but I did when I worked with Nicole. I had the pleasure of working with Nicole at the City of Port St. Lucie Communications Department. Here, she was liaison and marketing specialist with other departments and supervised me and one other. 

    She pioneered my professional development in the City by encouraging my goals, helping me pave my course, and communicating with superiors on my behalf.

    I was particularly impressed by Nicole’s ability to handle even the toughest departments—effortlessly. That skill often takes years to develop among professionals, but it seemed to come perfectly naturally to her. Her project management and organizational skills are to be envied.

    As a team member and a leader, Nicole earns my highest recommendation.

  • Nancy Folgmann

    Her intelligence, creativity, and diligence with every project set before her are completed on time with superior results.

    Nicole is not only smart and diligent, she is approachable and easy to work with all the while having a keen sense of increased growth and market share.

  • Courtney Duerig

    Nicole is truly an amazing person to work with. I have never met anyone so on point, organized, and ready for any question or task to come her way.

    She was able to learn and grow faster than anyone in the company and deserves every promotion she gets.

    Her job requires that she multitask extremely well and pay attention to the most technical details.

    Nicole is someone I would never hesitate to recommend.

  • Robyn Hemond

    Nicole has also brought many dynamic ideas to the table that have enhanced and grown our engagement with the public.

    Nicole is goal-oriented and has stellar organizational skills, with strong attention to detail. This has led to a more streamlined workflow, saving time while still producing high-quality publicity materials

Nicole holding up a street sign she made that reads 2400 SE Lanewood
Nicole mentoring one of the students during Government Week.
Nicole in a gypsy halloween costume

about me

Nicole Hricik is a dynamic and versatile marketing professional with a rich background in integrated marketing communications. Nicole is the founder of Nicole's Versatile Marketing, a consulting business dedicated to providing innovative and strategic marketing solutions tailored to the unique needs of her clients.

Nicole holds a Master's degree in Integrated Marketing Communications and has over ten years of experience in government communications having worked in a 17-branch Library System, City and now County communications. Her career has been marked by her exceptional ability to enhance efficiency and productivity, simplify complex ideas, and craft compelling narratives that resonate and engage with diverse audiences.

In addition to leading her consulting business, Nicole serves as the Membership and Marketing Chair for the North Carolina City County Communicators. In this role, she connects with industry leaders across the state, staying at the forefront of communication trends and best practices.

Outside of her professional achievements, Nicole enjoys reading, spending time with her husband, friends, and two dogs, and exploring various arts and crafts activities, such as crochet and diamond painting. She is also passionate about helping two psychic mediums with their marketing needs and is intuitive herself. Nicole aspires to one day become a Reiki master.

Nicole's expertise spans a wide range of areas, including strategic planning, digital marketing, public relations, content creation, and community engagement. Her passion for helping organizations communicate effectively and achieve their goals is evident in every project she undertakes.

contact me

Are you interested in working with me?
Fill out this form, or reach out to me through LinkedIn to get started.